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Missing! Systems Thinking for Customer Experience Business Results
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Podcast: Improving Customer Experience
Rank: #6740
Category: Business > Management & Marketing
City: SF Bay Area
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All of the recent customer experience studies indicate that vital linkages are broken between survey results and business results, views of what customers want, brand promise and what's delivered. What's missing here is systems thinking! From the blog Customer Experience Optimization: Delivering Your Brand Promise at http://clearaction.biz/blog. (3:30) - Sign-up for ClearAction Newsletter.


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Title: Missing! Systems Thinking for Customer Experience Business Results
Author: Lynn Hunsaker
Description: All of the recent customer experience studies indicate that vital linkages are broken between survey results and business results, views of what customers want, brand promise and what's delivered. What's missing here is systems thinking! From the blog Customer Experience Optimization: Delivering Your Brand Promise at http://clearaction.biz/blog. (3:30) - Sign-up for ClearAction Newsletter.

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